This post by Forbes, “Done With Strategy? Eight Signs That A Revolution Is On Its Way” says it all.

Some key takeaways that the article illuminates are:

Sign 1: We are not good at strategy and are not getting better at it either

Sign 3: Strategy still relies on a fragmented, decades-old toolbox

Sign 8: The opportunities of digital technology are yet to be embraced

Thanks to A.I. and other advanced computing technologies, the barriers to embrace technology have dramatically been lowered.

It’s no longer expensive and cumbersome for brands of all sizes to try out the technologies that will usher them into this Age of Disruption.

The missing piece? The willingness to deviate from what is comfortable.



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